Celebrated annually for 3 days during the last weekend of February, San Pancho’s Music Festival is one of the largest musical events in the region, helping to make San Pancho the cultural heart of Nayarit. The festival began in 2001 in a resident’s backyard, and has grown to include hundreds of musicians on two stages in San Pancho’s Plaza del Sol. The Festival features world-class international musicians as well as those from all parts of Mexico, including amazing musicians that call San Pancho and the surrounding region their home.
There is no fee to attend the Festival. It is funded by businesses, individual sponsors, and attendee donations, with proceeds from band merchandise sales going directly to the performing artists.